Email Campaign Template Options

The first step in creating an email campaign is choosing a template to use. As the foundation for a stylish mailing, the template frames your content and sets the aesthetic tone for your marketing communications. We offer three different types of templates and all of our readymade templates are mobile-optimized, responsive, and come with preset styles for text, links, images, captions, and buttons that you can customize using our drag and drop editor. 

Blank Templates

Choose from two basic campaign designs, one with an editable header and one without, that you can customize using the drag and drop editor.

My Templates

Template Gallery

Choose from over 200 beautifully designed templates organized by the type of campaign that you can customize using the drag and drop editor.

Choosing from the Template Gallery

Frankie's Template Gallery offers a wide array of thoughtfully designed template collections that are organized by case use (like a Welcome Series), as well as a variety of readymade templates that are based on a design theme. All 200+ templates are responsive, mobile-optimized, and have a built-in, coordinated suite of styles for text, links, images, captions, and buttons that you can customize using our drag and drop editor. Once you select one of the design collections, you will find multiple template options inside. 

After you select a template or design collection to preview it, you will have the option to Add to My Templates, which will save them as a sort of favorite in a centralized place. Or, if you're ready to jump right into editing, select Use this template to be brought to the drag and drop editor where you can customize the campaign for your marketing needs.
 

Choosing from the Blank Templates

We also offer two clean, simple Blank Templates that you can add your own design elements to; both of which are responsive and mobile-optimized. After selecting one, you will have the option to Add to My Templates, which will save them as a sort of favorite in a centralized place. Or, if you're ready to jump right into editing, select Use This Template to be brought to the drag and drop editor where you can customize the campaign for your marketing needs.

Choosing from your existing templates

Anytime you save a template (by selecting Add To My Templates), a copy of it is stored in My Templates, which loads right underneath the main template options. This is also where you would find any custom templates that our staff created for you. Simply click on the campaign you'd like to use to be brought to the drag and drop editor.
 

How to change campaign templates

If you begin working on a campaign, or even if it's completely finished, and decide you want to change your template to something else, it's no problem. Just click the Show templates link under your mailing's name. You'll be able to see the templates you've saved to My Templates or select Browse the Template Gallery to choose a new design. It only takes a couple of clicks to switch to another template for a fresh new look.