Scheduling Delivery
Once the segment has been created, it's now time to schedule the Overdue Balance Notification for delivery. It is assumed that this campaign will be sent on specific date each month, presumably the day of or day after a member's statement is finalized.
To schedule the campaign, you will need to follow these steps:
- ​Click on the Campaigns menu.
- Click on the Overdue Balance Notification - 30 Days Past Due Campaign you created.
- From the editing screen, highlight and copy the personalization code similar to this:
- [% date:month plus_days="335" %]
You will need this code for the scheduling detials next as this will allow you state the previous month name in your campaing subject line.
From the Schedulig Details screen you will fill in the following values.
- Choose Recipents - Select the Overdue Balance - Past 30 Days Segment you created.
- Enter a Subject Line - Your [% date:month plus_days="335" %] Payment is Overdue.
- [Optional] Enter preheader text: Overdue Balance Notification From The [Insert Your Club Name].
- Sender name - [Enter Your Club Name]
- Sender email - Enter in the email address of the individual you would like this campaign to come from.
Note: As part of the Email Marketing Best Practices, ensure that this is an email address beloning to an individual. Do not use emails like,
[email protected],
[email protected],
[email protected]. This will improve the deliverability of this campaign.
- Set a seperate reply-to email address. By default, we use your sender email address - Here is where any email address can be entered as this is only what contacts will reply to.
Once the details have been finalized, click on the Schedule for Later link.
From the calendar and clock, select the date and time you wish for the campaign to be sent out.
If you would like to receive a notification when the campaign starts sending, enter in your email address below the schedule date.
Note: Additional emails can be added if necessary.
Once you're satisfied, click on th Schedule It button.
Repeat these steps to schedule the 60 Days Past Due and 90 Days Past Due Notifications as well.
Due to the fact that the campaign has been scheduled for the future, the values that will be populated for any of the personalized fields will be picked up on the day the campaign is scheduled for. For example, if the campaign was created on Feb 4th but scheduled for March 5th, the values that would appear in the campaign would be what they are for March 5th.
Since this campaign's content is not likely to be changed month to month, multiple editions of this campaign could be scheduled by copying the campaign and scheduling it for the same date in subsequent months. That way every month this campaign would automatically be sent out without intervention from a user.